Saturday, October 20, 2012

Social Media Engagement and Monitoring with Depth

Be Alert if you are giving your work to Social media Agency then watch your activity on regular basis because due to lack of Domain Knowledge so many agencies are deleting the negative comments and for artificial engagement they are posting content and image from different – different sites. 

Due to latest panda and Penguin algorithm update Google is reducing rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on.    

Please find few Social Media Tools where you will monitor your Social Media Engagement, i am sure it will helpful for SME's, business man, Entrepreneur  and also for online marketing professionals .

  • Social Media Management: Improve productivity by managing all of our social networks within HootSuite. The HootSuite dashboard is designed for you and your team to listen engages and measure all from one simple interface. I can recommend these Apps.
  • Discover : A comprehensive solution to identify influencers for any client/use case. Easily measure the results of your outreach campaign and provide detailed data as well as highlights. scalable solution to reach hundreds or thousands of influencers. Want instant buzz for your product or service? 
  •  The beautiful way to stay up-to-date with your favorite services like Facebook, Twitter, Tumblr, Instagram and Foursquare. Stay up-to-date with everything your friends post. Scope's unified profiles show all your friends' social activity on one screen
  • :  Who should use it and why: Anyone who wants to use and search Twitter more effectively should brush up on his or her Twitter Search skills. And knowing what's trending on Twitter can be a useful way to generate ideas for your business blog. When you see trending topics, you can create a blog post with content relevant to that discussion.
  • Discover Build and Manage your Micro Blogs. When it comes to Twitter, numbers might not be as important as the people you follow and who follows you. ReFollow is an application that allows you to lock in those followers that you've connected with and make sure they continue to follow you.
  • : Analyze tweeter by: influence type, time/date of tweets, what they say and who influences them Who are the key tweeters about any topic in any language Filter by date, language , Full fire hose access to twitter, Analyze shared web links (impressions, tweets and re-tweets)
  •  Professional Social Media Management: Publish social content with our advanced scheduling tools. Engage your fans with our always-on social inbox. Measure your results in real business value.
  •   WordPress  Plugins will support : Calendar - A convenient month-by-month look at your content. Custom Statuses - Define the key stages to your workflow. Editorial Comments – Threaded commenting in the admin for private Discussion between writers and editors.Editorial Metadata - Keep track of the important details.Notifications – Receive timely updates on the content you’re following.Story Budget - View all of your upcoming posts in a more traditional story budget view, and hit the print button to take it to your planning meeting.User Groups – Keep your users organized by department or function.

Thanks .......

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1 comment:

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Rajesh Kumar Singh
Online Marketing And Reputation Management Consultant